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Live in Yountville

 heart out with acapella or an acoustic guitar.                                in the Napa Valley, it will be
 It just makes it that much more special.”                                     even better,” she said. “You
                                                                               throw that in with an acoustic
 Bringing rock stars to the Napa Valley                                        performance and something
 seemed like a “natural fit,” Bobbii said.                                     really authentic and all of a
                                                                               sudden you have this amazing
 “I think music, food, and wine are the perfect                                once-in-a-lifetime performance.”
 combination, and Napa Valley is such a beautiful
 backdrop. If you take great music and put it                                  The mood at Live In The Vineyard
                                                                               shows varies greatly from what
                                                                               one might picture when they
                                                                               see lineups containing world-
                                                                               famous musicians. The crowds
 “When you’re at Yountville Live or Live In The                                might be excited, passionate,
 Vineyard you don’t need a set of binoculars,”                                 and engaged; however, when the
 Bobbii said. “You’re right up close and                                       music is playing, the audiences
 personal with the best chefs, winemakers,                                     usually remain silent, Bobbii said.
 and artists right there at your fingertips—to
 talk to, to see, to be right up there with.”              “You can hear a pin drop when the artists are
                                                           performing; it’s very respectful,” she said. “Our
 Yountville Live is still going strong after               return rate is so high for people coming back year
 five years, and the fall Live In The Vineyard             after year, that we constantly have to deliver that
 event will turn 12 this year. Bobbii says                 highest level and never take anything for granted.”
 her group will follow Yountville Live with a
 “Live In The Vineyard Goes Country” event                 Yountville Live will start Thursday, March 19 and go
 that she said will “come back for a third                 through Sunday, March 22. The bulk of the four-
 year with a vengeance,” just six weeks after                 day festival will be held at The Estate Yountville.
 Yountville Live, in partnership with CMT.                    Tickets for four days are currently going for
                                                              $2,750.00 and can be purchased by visiting:
 “Everything we do is curated,” Bobbii                        eventbrite.com/e/yountville-live-2020-vip-
 said. “I work off the current releases                       weekend-tickets. For additional information about
 of artists releasing new music. It’s                         the festival, including past lineups and a list of
 never about big, big, big, it’s about the                    wineries and restaurants, visit yountvillelive.com.
 sexiest and most authentic experience
 that my team and I can create.”                              For information about Live In The Vineyard
                                                              Goes Country—running from April 29 through
 “It’s very special; it’s one of the most                     May 1 in Napa (Brad Paisley headlined last
 beautiful little towns in the United States,”                year)—visit liveinthevineyardgoescountry.com.
 she continued. “And you put in the
 chef component and the picturesque
 backdrop—it’s really amazing. We took
 our special sauce, which is music, and
 put it all together and stirred the pot.”
                                                                             Nate Gartrell grew up in Benicia,
                                                                             studied journalism in college, and has
 The musical performances are acoustic or                                    written for a handful of media outlets
 acapella, which Bobbii said adds to the                                     since age 15. He aspires to visit all 30
 intimate feeling of the show. “Personally,                                  Major League Baseball stadiums and to
 I think [acoustic performances] show                                        hit the trifecta at the horse track.
 the artist’s true raw talent,” Bobbii said.
 “Anyone can go see a live band plugged
 in, but very few can see that grit of
 the artist, where they’re singing their                                                 Live in Yountville


      www.LHMag.com                                                                             Feb/Mar             37
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